{"id":6178,"date":"2020-01-15T16:02:00","date_gmt":"2020-01-15T15:02:00","guid":{"rendered":"https:\/\/consultingmix.giulia.supporthost.eu\/fiducia-digitale-la-cybersecurity-e-lipercomplessita\/"},"modified":"2021-01-20T11:25:15","modified_gmt":"2021-01-20T10:25:15","slug":"digital-trust-cybersecurity-and-its-hypercomplexity","status":"publish","type":"post","link":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/digital-trust-cybersecurity-and-its-hypercomplexity\/","title":{"rendered":"Digital trust: cybersecurity and its hypercomplexity"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6178\" class=\"elementor elementor-6178\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3f149abd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3f149abd\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;5d5568e&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;],&quot;jet_parallax_layout_direction&quot;:null,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2bb19bb3\" data-id=\"2bb19bb3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-438fa25f elementor-widget elementor-widget-text-editor\" data-id=\"438fa25f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span\u202flang=\"it\" style=\"font-size: 12pt; line-height: 17.12px; font-family:\u202fArial, sans-serif;\"> In addition, the risks from cybercrime are becoming more sophisticated and the increased adoption of mobile devices, cloud services and social media by companies and individuals put cybersecurity issues at a higher priority. Indeed, the new and increasingly interconnected business environment has changed and expanded potential risks. In fact, as these technologies will become even more pervasive, the awareness of risk, rather than risk avoidance, is the best strategy for effective risk control.<\/span>\u202f<\/p> \n\n \n\n<p><span\u202flang=\"it\" style=\"font-size: 12pt; line-height: 17.12px; font-family:\u202fArial, sans-serif;\"> <b>Why is cybersecurity important<\/b>: Not only IT and ICS technologies are becoming more pervasive, but they are also increasingly becoming a central instrument to deliver critical services and information to support business decisions.<\/span>\u202f<\/p> \n\n \n\n<p><span\u202flang=\"it\" style=\"font-size: 12pt; line-height: 17.12px; font-family:\u202fArial, sans-serif;\"> For this reason, the potential impacts of a cybersecurity incident on an organization should be carefully assessed considering effects on both tangible and intangible assets. To manage cybersecurity risks, the U.S. Department of Commerce suggests a clear understanding of the organization\u2019s specific business drivers and security considerations for its use of IT and ICS. Furthermore, it is important that the organization considers cybersecurity\u2019s issues in clear consideration of its specificities as risks strongly differ by organization.<\/span>\u202f<\/p> \n\n \n\n<p><span\u202flang=\"it\" style=\"font-size: 12pt; line-height: 17.12px; font-family:\u202fArial, sans-serif;\"> Best practices to deal with cybersecurity (integrate the following): <\/span>\u202f<\/p> \n\n \n\n<ul> \n\n <li><span lang=\"it\" style=\"font-size: 12pt; line-height: 17.12px; font-family: Arial, sans-serif;\"> Define the criteria for a successful cybersecurity strategy for the organization based on business drivers and financial metrics.<\/span><\/li> \n\n <li><span lang=\"it\" style=\"font-size: 12pt; line-height: 17.12px; font-family: Arial, sans-serif;\"> Implement pressure tests to simulate real cyber-attacks and obtain a realistic assessment of internal capabilities.<\/span><\/li> \n\n<li><span lang=\"it\" style=\"font-size: 12pt; line-height: 17.12px; font-family: Arial, sans-serif;\"> Protect from the inside out, starting with assessing the extended ecosystems in which companies operate, considering partners, suppliers and vendors.<\/span><\/li> \n\n<li><span lang=\"it\" style=\"font-size: 12pt; line-height: 17.12px; font-family: Arial, sans-serif;\"> Innovation is a priority and it is important to develop scenario analysis and keep finding new solutions to stay ahead of attackers.<\/span><\/li> \n\n<li><span lang=\"it\" style=\"font-size: 12pt; line-height: 17.12px; font-family: Arial, sans-serif;\"> Invest in training for the whole organization as employees play a critical role in detecting cybersecurity issues.<\/span><\/li> \n\n<li><span lang=\"it\" style=\"font-size: 12pt; line-height: 17.12px; font-family: Arial, sans-serif;\"> Engage the top management in considering cybersecurity as a priority and communicating it to the company.<\/span><\/li> \n\n \n\n<\/ul> \n\n \n\n<p><span\u202flang=\"it\" style=\"font-size: 12pt; line-height: 17.12px; font-family:\u202fArial, sans-serif;\"> <b>Why is cybersecurity hypercomplex:<\/b> Cybersecurity attacks exploit the increased complexity and connectivity of critical infrastructure systems and cybersecurity risk affects a company\u2019s bottom line. In fact, it can negatively impact costs and an organization\u2019s ability to innovate and manage its relationship with customers. Nevertheless, the number of instruments to manage cybersecurity for both individuals and organization commercially available is enormous. This being said, there is an issue of \u2018expertise\u2019, as these instruments are extremely complex and many organizations lack the skills and knowledge to deal with them. <\/span>\u202f<\/p> \n\n \n\n \n\n<p><span\u202flang=\"it\" style=\"font-size: 12pt; line-height: 17.12px; font-family:\u202fArial, sans-serif;\"> In conclusion, companies need to <a href =\" https:\/\/consultingmix.giulia.supporthost.eu\/en\/how-much-should-you-invest-on-getting-new-customers-without-losing-your-acquired-ones-2\"><span lang=\"it\" style=\"font-size: 12pt; line-height: 17.12px; font-family: Arial, sans-serif; color: #4682b4;\"><b> develop systemic strategies<\/b> <\/span> <\/a> to deal with cybersecurity and adequately train employees to apply them.<\/span>\u202f<\/p> \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3d493f3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3d493f3\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;fae2f1c&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:null,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;],&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-71e3476\" data-id=\"71e3476\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a0adc05 elementor-widget elementor-widget-text-editor\" data-id=\"a0adc05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dd4e562 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dd4e562\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;0ef4c3b&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;],&quot;jet_parallax_layout_direction&quot;:null,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-311df5c\" data-id=\"311df5c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ee3ded8 elementor-widget elementor-widget-jet-posts\" data-id=\"ee3ded8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_scroll&quot;:&quot;4&quot;,&quot;columns&quot;:3}\" data-widget_type=\"jet-posts.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-jet-posts jet-elements\"><div class=\"jet-carousel elementor-slick-slider\" data-slider_options=\"{&quot;autoplaySpeed&quot;:6000,&quot;autoplay&quot;:true,&quot;infinite&quot;:true,&quot;pauseOnHover&quot;:false,&quot;speed&quot;:500,&quot;arrows&quot;:true,&quot;dots&quot;:false,&quot;slidesToScroll&quot;:4,&quot;prevArrow&quot;:&quot;.jet-posts__prev-arrow-ee3ded8&quot;,&quot;nextArrow&quot;:&quot;.jet-posts__next-arrow-ee3ded8&quot;,&quot;rtl&quot;:false}\" dir=\"ltr\"><div class=\"jet-posts col-row disable-rows-gap\"><div class=\"jet-posts__prev-arrow-ee3ded8 jet-arrow prev-arrow\"><i aria-hidden=\"true\" class=\"fas fa-angle-left\"><\/i><\/div><div class=\"jet-posts__next-arrow-ee3ded8 jet-arrow next-arrow\"><i aria-hidden=\"true\" class=\"fas fa-angle-right\"><\/i><\/div><div class=\"jet-posts__item\">\n\t<div class=\"jet-posts__inner-box\"><div class=\"post-thumbnail\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/distinguish-sell-with-from-sell-thru-partners-and-align-your-strategy-with-your-sales-channels\/\" class=\"post-thumbnail__link\"><img loading=\"lazy\" decoding=\"async\" class=\"post-thumbnail__img wp-post-image\" src=\"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2021\/10\/Global-partners-in-export-trade-370x265.jpg\" alt=\"How well do you know your (PX) Partner Experience? Distinguish &quot;sell-with&quot; from \u201csell-thru\u201d partners and align your strategy with your sales channels.\" loading=\"lazy\" width=\"370\" height=\"265\"><\/a><\/div><div class=\"jet-posts__inner-content\"><h4 class=\"entry-title\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/distinguish-sell-with-from-sell-thru-partners-and-align-your-strategy-with-your-sales-channels\/\" target=\"\">How well do you know your (PX) Partner Experience? Distinguish \"sell-with\" from \u201csell-thru\u201d partners and align your strategy with your sales channels.<\/a><\/h4><div class=\"entry-excerpt\">How appropriate is your Channel & Distribution Strategy? Your direct&hellip;<\/div><div class=\"jet-more-wrap\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/distinguish-sell-with-from-sell-thru-partners-and-align-your-strategy-with-your-sales-channels\/\" class=\"btn btn-primary elementor-button elementor-size-md jet-more\" target=\"\"><span class=\"btn__text\">Read More<\/span><\/a><\/div><\/div><\/div>\n<\/div>\n<div class=\"jet-posts__item\">\n\t<div class=\"jet-posts__inner-box\"><div class=\"post-thumbnail\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/if-b2b-and-b2c-converge-how-will-you-adapt-yourbusiness\/\" class=\"post-thumbnail__link\"><img loading=\"lazy\" decoding=\"async\" class=\"post-thumbnail__img wp-post-image\" src=\"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2021\/09\/B2B-B2C-convergence-370x265.jpg\" alt=\"&quot;We have been selling to our B2B clients for years, we know them very well; customer experience strategy doesn\u2019t apply to us.&quot; If B2B and B2C converge, how will you adapt your business?\" loading=\"lazy\" width=\"370\" height=\"265\"><\/a><\/div><div class=\"jet-posts__inner-content\"><h4 class=\"entry-title\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/if-b2b-and-b2c-converge-how-will-you-adapt-yourbusiness\/\" target=\"\">\"We have been selling to our B2B clients for years, we know them very well; customer experience strategy doesn\u2019t apply to us.\" If B2B and B2C converge, how will you adapt your business?<\/a><\/h4><div class=\"entry-excerpt\">As the market changes, without a good B2B experience management&hellip;<\/div><div class=\"jet-more-wrap\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/if-b2b-and-b2c-converge-how-will-you-adapt-yourbusiness\/\" class=\"btn btn-primary elementor-button elementor-size-md jet-more\" target=\"\"><span class=\"btn__text\">Read More<\/span><\/a><\/div><\/div><\/div>\n<\/div>\n<div class=\"jet-posts__item\">\n\t<div class=\"jet-posts__inner-box\"><div class=\"post-thumbnail\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/which-kind-of-survey-should-you-be-using-to-analyse-your-b2b-customer-experience\/\" class=\"post-thumbnail__link\"><img loading=\"lazy\" decoding=\"async\" class=\"post-thumbnail__img wp-post-image\" src=\"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2020\/06\/mohdammed-ali-340700-unsplash-370x265.jpg\" alt=\"Which Survey should you be using to analyse your B2B customer experience?\" loading=\"lazy\" width=\"370\" height=\"265\"><\/a><\/div><div class=\"jet-posts__inner-content\"><h4 class=\"entry-title\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/which-kind-of-survey-should-you-be-using-to-analyse-your-b2b-customer-experience\/\" target=\"\">Which Survey should you be using to analyse your B2B customer experience?<\/a><\/h4><div class=\"entry-excerpt\">Knowing how effective the experience you offer your customers, partners&hellip;<\/div><div class=\"jet-more-wrap\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/which-kind-of-survey-should-you-be-using-to-analyse-your-b2b-customer-experience\/\" class=\"btn btn-primary elementor-button elementor-size-md jet-more\" target=\"\"><span class=\"btn__text\">Read More<\/span><\/a><\/div><\/div><\/div>\n<\/div>\n<div class=\"jet-posts__item\">\n\t<div class=\"jet-posts__inner-box\"><div class=\"post-thumbnail\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/seven-mistakes-that-can-put-your-companys-growth-at-risk-if-not-avoided\/\" class=\"post-thumbnail__link\"><img loading=\"lazy\" decoding=\"async\" class=\"post-thumbnail__img wp-post-image\" src=\"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2021\/01\/canstockphoto8123324-1-indagine-e-ascolto-satellite-370x265.jpg\" alt=\"Strategic Information: seven mistakes that can put your company&#039;s growth at risk.\" loading=\"lazy\" width=\"370\" height=\"265\"><\/a><\/div><div class=\"jet-posts__inner-content\"><h4 class=\"entry-title\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/seven-mistakes-that-can-put-your-companys-growth-at-risk-if-not-avoided\/\" target=\"\">Strategic Information: seven mistakes that can put your company's growth at risk.<\/a><\/h4><div class=\"entry-excerpt\">The mistakes that can undermine growth and continuity in a&hellip;<\/div><div class=\"jet-more-wrap\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/seven-mistakes-that-can-put-your-companys-growth-at-risk-if-not-avoided\/\" class=\"btn btn-primary elementor-button elementor-size-md jet-more\" target=\"\"><span class=\"btn__text\">Read More<\/span><\/a><\/div><\/div><\/div>\n<\/div>\n<div class=\"jet-posts__item\">\n\t<div class=\"jet-posts__inner-box\"><div class=\"post-thumbnail\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/customer-satisfaction-b2b-the-elements-for-an-effective-survey\/\" class=\"post-thumbnail__link\"><img loading=\"lazy\" decoding=\"async\" class=\"post-thumbnail__img wp-post-image\" src=\"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2020\/04\/canstockphoto7498740-customer-survey-370x265.jpg\" alt=\"Customer Satisfaction B2B: the ingredients for a successful survey\" loading=\"lazy\" width=\"370\" height=\"265\"><\/a><\/div><div class=\"jet-posts__inner-content\"><h4 class=\"entry-title\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/customer-satisfaction-b2b-the-elements-for-an-effective-survey\/\" target=\"\">Customer Satisfaction B2B: the ingredients for a successful survey<\/a><\/h4><div class=\"entry-excerpt\">It seems obvious that companies should try to satisfy their&hellip;<\/div><div class=\"jet-more-wrap\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/customer-satisfaction-b2b-the-elements-for-an-effective-survey\/\" class=\"btn btn-primary elementor-button elementor-size-md jet-more\" target=\"\"><span class=\"btn__text\">Read More<\/span><\/a><\/div><\/div><\/div>\n<\/div>\n<div class=\"jet-posts__item\">\n\t<div class=\"jet-posts__inner-box\"><div class=\"post-thumbnail\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/how-to-elevate-the-b2b-customer-experience\/\" class=\"post-thumbnail__link\"><img loading=\"lazy\" decoding=\"async\" class=\"post-thumbnail__img wp-post-image\" src=\"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2020\/06\/canstockphoto18939759-elevate-customer-experience-370x265.jpg\" alt=\"How to Elevate the B2B Customer Experience\" loading=\"lazy\" width=\"370\" height=\"265\"><\/a><\/div><div class=\"jet-posts__inner-content\"><h4 class=\"entry-title\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/how-to-elevate-the-b2b-customer-experience\/\" target=\"\">How to Elevate the B2B Customer Experience<\/a><\/h4><div class=\"entry-excerpt\">In a continuously changing market, it can be difficult to&hellip;<\/div><div class=\"jet-more-wrap\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/how-to-elevate-the-b2b-customer-experience\/\" class=\"btn btn-primary elementor-button elementor-size-md jet-more\" target=\"\"><span class=\"btn__text\">Read More<\/span><\/a><\/div><\/div><\/div>\n<\/div>\n<div class=\"jet-posts__item\">\n\t<div class=\"jet-posts__inner-box\"><div class=\"post-thumbnail\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/how-much-should-you-invest-on-getting-new-customers-without-losing-your-acquired-ones-2\/\" class=\"post-thumbnail__link\"><img loading=\"lazy\" decoding=\"async\" class=\"post-thumbnail__img wp-post-image\" src=\"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2020\/04\/canstockphoto69926112-1-370x265.jpg\" alt=\"How do you win new customers without losing sight of the old?\" loading=\"lazy\" width=\"370\" height=\"265\"><\/a><\/div><div class=\"jet-posts__inner-content\"><h4 class=\"entry-title\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/how-much-should-you-invest-on-getting-new-customers-without-losing-your-acquired-ones-2\/\" target=\"\">How do you win new customers without losing sight of the old?<\/a><\/h4><div class=\"entry-excerpt\">When it comes to the B2B market, customer and business&hellip;<\/div><div class=\"jet-more-wrap\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/how-much-should-you-invest-on-getting-new-customers-without-losing-your-acquired-ones-2\/\" class=\"btn btn-primary elementor-button elementor-size-md jet-more\" target=\"\"><span class=\"btn__text\">Read More<\/span><\/a><\/div><\/div><\/div>\n<\/div>\n<div class=\"jet-posts__item\">\n\t<div class=\"jet-posts__inner-box\"><div class=\"post-thumbnail\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/how-to-determine-what-your-customers-perceive-as-value-for-money\/\" class=\"post-thumbnail__link\"><img loading=\"lazy\" decoding=\"async\" class=\"post-thumbnail__img wp-post-image\" src=\"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2020\/01\/canstockphotovalue-price-balance-370x265.jpg\" alt=\"Are you giving \u2018Value for Money\u2019?\" loading=\"lazy\" width=\"370\" height=\"265\"><\/a><\/div><div class=\"jet-posts__inner-content\"><h4 class=\"entry-title\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/how-to-determine-what-your-customers-perceive-as-value-for-money\/\" target=\"\">Are you giving \u2018Value for Money\u2019?<\/a><\/h4><div class=\"entry-excerpt\">The balance between actual price and quality perceived by customers&hellip;<\/div><div class=\"jet-more-wrap\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/how-to-determine-what-your-customers-perceive-as-value-for-money\/\" class=\"btn btn-primary elementor-button elementor-size-md jet-more\" target=\"\"><span class=\"btn__text\">Read More<\/span><\/a><\/div><\/div><\/div>\n<\/div>\n<div class=\"jet-posts__item\">\n\t<div class=\"jet-posts__inner-box\"><div class=\"post-thumbnail\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/tender-rfp-or-rfq-how-to-win-the-next-contract\/\" class=\"post-thumbnail__link\"><img loading=\"lazy\" decoding=\"async\" class=\"post-thumbnail__img wp-post-image\" src=\"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2020\/01\/canstockphoto-request-for-proposal--370x265.jpg\" alt=\"Tender, RFP or RFQ, how to win the next contract.\" loading=\"lazy\" width=\"370\" height=\"265\"><\/a><\/div><div class=\"jet-posts__inner-content\"><h4 class=\"entry-title\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/tender-rfp-or-rfq-how-to-win-the-next-contract\/\" target=\"\">Tender, RFP or RFQ, how to win the next contract.<\/a><\/h4><div class=\"entry-excerpt\">Whichever your customer has decided to use, Invitation to Tender,&hellip;<\/div><div class=\"jet-more-wrap\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/tender-rfp-or-rfq-how-to-win-the-next-contract\/\" class=\"btn btn-primary elementor-button elementor-size-md jet-more\" target=\"\"><span class=\"btn__text\">Read More<\/span><\/a><\/div><\/div><\/div>\n<\/div>\n<div class=\"jet-posts__item\">\n\t<div class=\"jet-posts__inner-box\"><div class=\"post-thumbnail\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/what-is-customer-value-analysis-and-why-it-matters-to-your-business\/\" class=\"post-thumbnail__link\"><img loading=\"lazy\" decoding=\"async\" class=\"post-thumbnail__img wp-post-image\" src=\"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2019\/07\/canstockphoto-analisi-del-valore-customer-value-20932530-370x265.jpg\" alt=\"Why Customer Experience matters to your business\" loading=\"lazy\" width=\"370\" height=\"265\"><\/a><\/div><div class=\"jet-posts__inner-content\"><h4 class=\"entry-title\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/what-is-customer-value-analysis-and-why-it-matters-to-your-business\/\" target=\"\">Why Customer Experience matters to your business<\/a><\/h4><div class=\"entry-excerpt\">A Customer Value analysis aligns an organization with its customers&hellip;<\/div><div class=\"jet-more-wrap\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/what-is-customer-value-analysis-and-why-it-matters-to-your-business\/\" class=\"btn btn-primary elementor-button elementor-size-md jet-more\" target=\"\"><span class=\"btn__text\">Read More<\/span><\/a><\/div><\/div><\/div>\n<\/div>\n<div class=\"jet-posts__item\">\n\t<div class=\"jet-posts__inner-box\"><div class=\"post-thumbnail\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/b2b-markets-what-to-do-when-the-client-is-unsatisfied\/\" class=\"post-thumbnail__link\"><img loading=\"lazy\" decoding=\"async\" class=\"post-thumbnail__img wp-post-image\" src=\"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2020\/02\/canstockphoto81489830-angry-customer-370x265.jpg\" alt=\"How to prevent customer dissatisfaction in B2B markets\" loading=\"lazy\" width=\"370\" height=\"265\"><\/a><\/div><div class=\"jet-posts__inner-content\"><h4 class=\"entry-title\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/b2b-markets-what-to-do-when-the-client-is-unsatisfied\/\" target=\"\">How to prevent customer dissatisfaction in B2B markets<\/a><\/h4><div class=\"entry-excerpt\">How to avoid customer dissatisfaction in the B2C market is&hellip;<\/div><div class=\"jet-more-wrap\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/b2b-markets-what-to-do-when-the-client-is-unsatisfied\/\" class=\"btn btn-primary elementor-button elementor-size-md jet-more\" target=\"\"><span class=\"btn__text\">Read More<\/span><\/a><\/div><\/div><\/div>\n<\/div>\n<div class=\"jet-posts__item\">\n\t<div class=\"jet-posts__inner-box\"><div class=\"post-thumbnail\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/customer-referencing-to-ensure-success-during-mergers-acquisitions\/\" class=\"post-thumbnail__link\"><img loading=\"lazy\" decoding=\"async\" class=\"post-thumbnail__img wp-post-image\" src=\"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2021\/02\/canstockphoto12066680-MA-370x265.jpg\" alt=\"Customer Referencing to ensure success during Mergers &amp; Acquisitions\" loading=\"lazy\" width=\"370\" height=\"265\"><\/a><\/div><div class=\"jet-posts__inner-content\"><h4 class=\"entry-title\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/customer-referencing-to-ensure-success-during-mergers-acquisitions\/\" target=\"\">Customer Referencing to ensure success during Mergers &amp; Acquisitions<\/a><\/h4><div class=\"entry-excerpt\">Whether it's acquiring or selling a business, Customer Referencing has&hellip;<\/div><div class=\"jet-more-wrap\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/customer-referencing-to-ensure-success-during-mergers-acquisitions\/\" class=\"btn btn-primary elementor-button elementor-size-md jet-more\" target=\"\"><span class=\"btn__text\">Read More<\/span><\/a><\/div><\/div><\/div>\n<\/div>\n<div class=\"jet-posts__item\">\n\t<div class=\"jet-posts__inner-box\"><div class=\"post-thumbnail\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/open-innovation-whats-your-innovation-strategy\/\" class=\"post-thumbnail__link\"><img loading=\"lazy\" decoding=\"async\" class=\"post-thumbnail__img wp-post-image\" src=\"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2019\/06\/canstockphoto21780949-370x265.jpg\" alt=\"OPEN INNOVATION: Which Innovation Strategy?\" loading=\"lazy\" width=\"370\" height=\"265\"><\/a><\/div><div class=\"jet-posts__inner-content\"><h4 class=\"entry-title\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/open-innovation-whats-your-innovation-strategy\/\" target=\"\">OPEN INNOVATION: Which Innovation Strategy?<\/a><\/h4><div class=\"entry-excerpt\">Markets are constantly evolving and companies need to understand which&hellip;<\/div><div class=\"jet-more-wrap\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/open-innovation-whats-your-innovation-strategy\/\" class=\"btn btn-primary elementor-button elementor-size-md jet-more\" target=\"\"><span class=\"btn__text\">Read More<\/span><\/a><\/div><\/div><\/div>\n<\/div>\n<div class=\"jet-posts__item\">\n\t<div class=\"jet-posts__inner-box\"><div class=\"post-thumbnail\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/uncertainty-and-2020-go-hand-in-hand-it-is-time-to-get-used-to-it\/\" class=\"post-thumbnail__link\"><img loading=\"lazy\" decoding=\"async\" class=\"post-thumbnail__img wp-post-image\" src=\"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2020\/12\/canstockphoto3934888emergingstrategy-370x265.jpg\" alt=\"Uncertainty and 2020 go hand in hand. It&#039;s time to get used to it.\" loading=\"lazy\" width=\"370\" height=\"265\"><\/a><\/div><div class=\"jet-posts__inner-content\"><h4 class=\"entry-title\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/uncertainty-and-2020-go-hand-in-hand-it-is-time-to-get-used-to-it\/\" target=\"\">Uncertainty and 2020 go hand in hand. It's time to get used to it.<\/a><\/h4><div class=\"entry-excerpt\">Time Magazine has called it the worst year ever but&hellip;<\/div><div class=\"jet-more-wrap\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/uncertainty-and-2020-go-hand-in-hand-it-is-time-to-get-used-to-it\/\" class=\"btn btn-primary elementor-button elementor-size-md jet-more\" target=\"\"><span class=\"btn__text\">Read More<\/span><\/a><\/div><\/div><\/div>\n<\/div>\n<div class=\"jet-posts__item\">\n\t<div class=\"jet-posts__inner-box\"><div class=\"post-thumbnail\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/how-to-accelerate-recovery-the-automation-and-industrial-machinery-sector\/\" class=\"post-thumbnail__link\"><img loading=\"lazy\" decoding=\"async\" class=\"post-thumbnail__img wp-post-image\" src=\"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2020\/06\/machinery-for-c-value-370x265.jpg\" alt=\"How to accelerate recovery: the automation and industrial machinery sector\" loading=\"lazy\" width=\"370\" height=\"265\"><\/a><\/div><div class=\"jet-posts__inner-content\"><h4 class=\"entry-title\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/how-to-accelerate-recovery-the-automation-and-industrial-machinery-sector\/\" target=\"\">How to accelerate recovery: the automation and industrial machinery sector<\/a><\/h4><div class=\"entry-excerpt\">As demand declines, many industrial companies are delaying purchases of&hellip;<\/div><div class=\"jet-more-wrap\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/how-to-accelerate-recovery-the-automation-and-industrial-machinery-sector\/\" class=\"btn btn-primary elementor-button elementor-size-md jet-more\" target=\"\"><span class=\"btn__text\">Read More<\/span><\/a><\/div><\/div><\/div>\n<\/div>\n<div class=\"jet-posts__item\">\n\t<div class=\"jet-posts__inner-box\"><div class=\"post-thumbnail\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/how-to-transition-from-a-family-run-to-a-family-owned-business-7-guidelines-for-the-future\/\" class=\"post-thumbnail__link\"><img loading=\"lazy\" decoding=\"async\" class=\"post-thumbnail__img wp-post-image\" src=\"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2019\/03\/PASSAGGIO-GENERAZIONALE-370x265.jpg\" alt=\"Rethinking the transition of the Family Business: 7 guidelines for the future\" loading=\"lazy\" width=\"370\" height=\"265\"><\/a><\/div><div class=\"jet-posts__inner-content\"><h4 class=\"entry-title\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/how-to-transition-from-a-family-run-to-a-family-owned-business-7-guidelines-for-the-future\/\" target=\"\">Rethinking the transition of the Family Business: 7 guidelines for the future<\/a><\/h4><div class=\"entry-excerpt\">\"Owning 100% of a family run business at all costs&hellip;<\/div><div class=\"jet-more-wrap\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/how-to-transition-from-a-family-run-to-a-family-owned-business-7-guidelines-for-the-future\/\" class=\"btn btn-primary elementor-button elementor-size-md jet-more\" target=\"\"><span class=\"btn__text\">Read More<\/span><\/a><\/div><\/div><\/div>\n<\/div>\n<div class=\"jet-posts__item\">\n\t<div class=\"jet-posts__inner-box\"><div class=\"post-thumbnail\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/analytics-3-actions-to-revive-the-company\/\" class=\"post-thumbnail__link\"><img loading=\"lazy\" decoding=\"async\" class=\"post-thumbnail__img wp-post-image\" src=\"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2019\/02\/Depositphotos_135855242_original-370x265.jpg\" alt=\"Analytics: how to rethink in a new context with a new approach\" loading=\"lazy\" width=\"370\" height=\"265\"><\/a><\/div><div class=\"jet-posts__inner-content\"><h4 class=\"entry-title\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/analytics-3-actions-to-revive-the-company\/\" target=\"\">Analytics: how to rethink in a new context with a new approach<\/a><\/h4><div class=\"entry-excerpt\">The language with which business problems are addressed is often&hellip;<\/div><div class=\"jet-more-wrap\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/analytics-3-actions-to-revive-the-company\/\" class=\"btn btn-primary elementor-button elementor-size-md jet-more\" target=\"\"><span class=\"btn__text\">Read More<\/span><\/a><\/div><\/div><\/div>\n<\/div>\n<div class=\"jet-posts__item\">\n\t<div class=\"jet-posts__inner-box\"><div class=\"post-thumbnail\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/navigate-the-new-normal-underused-information-and-inexistent-data\/\" class=\"post-thumbnail__link\"><img loading=\"lazy\" decoding=\"async\" class=\"post-thumbnail__img wp-post-image\" src=\"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2020\/05\/canstockphoto44861012-information-data-manager-370x265.jpg\" alt=\"Navigating the new normal: underused information and inexistent data\" loading=\"lazy\" width=\"370\" height=\"265\"><\/a><\/div><div class=\"jet-posts__inner-content\"><h4 class=\"entry-title\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/navigate-the-new-normal-underused-information-and-inexistent-data\/\" target=\"\">Navigating the new normal: underused information and inexistent data<\/a><\/h4><div class=\"entry-excerpt\">You often hear that the Coronavirus (COVID-19) pandemic took us&hellip;<\/div><div class=\"jet-more-wrap\"><a href=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/navigate-the-new-normal-underused-information-and-inexistent-data\/\" class=\"btn btn-primary elementor-button elementor-size-md jet-more\" target=\"\"><span class=\"btn__text\">Read More<\/span><\/a><\/div><\/div><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4f71c53 elementor-section-stretched elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"4f71c53\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;6d81756&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:null,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;],&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;}],&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ab87ed2\" data-id=\"ab87ed2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-08e4afd elementor-cta--skin-classic elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"08e4afd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/app.hubspot.com\/meetings\/bruno-iambrenghi\">\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tExperienced, Knowledgeable, Trustworthy\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tCONTACT US\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>What is cybersecurity: Cybersecurity refers to that part of information security subject to information technologies, which deals with the analysis of challenges and vulnerabilities associated with information\u2019s assets, with the goal of protecting them from both internal and external attacks.<\/p>\n","protected":false},"author":4,"featured_media":2709,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[92,89,91,90],"tags":[],"class_list":["post-6178","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-innovation","category-insights-en","category-organization","category-strategy"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Digital trust: cybersecurity and its hypercomplexity - consultingmix.it<\/title>\n<meta name=\"description\" content=\"What is cybersecurity: Cybersecurity refers to that part of information security subject to information technologies, which deals with the analysis of challenges and vulnerabilities associated with information\u2019s assets, with the goal of protecting them from both internal and external attacks.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digital trust: cybersecurity and its hypercomplexity - consultingmix.it\" \/>\n<meta property=\"og:description\" content=\"What is cybersecurity: Cybersecurity refers to that part of information security subject to information technologies, which deals with the analysis of challenges and vulnerabilities associated with information\u2019s assets, with the goal of protecting them from both internal and external attacks.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/consultingmix.giulia.supporthost.eu\/en\/digital-trust-cybersecurity-and-its-hypercomplexity\/\" \/>\n<meta property=\"og:site_name\" content=\"consultingmix.it\" \/>\n<meta property=\"article:published_time\" content=\"2020-01-15T15:02:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-01-20T10:25:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2019\/03\/computer-1591018_1920.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1255\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Bruno Iambrenghi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bruno Iambrenghi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"14 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/en\\\/digital-trust-cybersecurity-and-its-hypercomplexity\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/en\\\/digital-trust-cybersecurity-and-its-hypercomplexity\\\/\"},\"author\":{\"name\":\"Bruno Iambrenghi\",\"@id\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/#\\\/schema\\\/person\\\/b073d787545e11306b395df65edbef60\"},\"headline\":\"Digital trust: cybersecurity and its hypercomplexity\",\"datePublished\":\"2020-01-15T15:02:00+00:00\",\"dateModified\":\"2021-01-20T10:25:15+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/en\\\/digital-trust-cybersecurity-and-its-hypercomplexity\\\/\"},\"wordCount\":848,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/en\\\/digital-trust-cybersecurity-and-its-hypercomplexity\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/computer-1591018_1920.jpg\",\"articleSection\":[\"Innovation\",\"Insights\",\"Organization\",\"Strategy\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/en\\\/digital-trust-cybersecurity-and-its-hypercomplexity\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/en\\\/digital-trust-cybersecurity-and-its-hypercomplexity\\\/\",\"url\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/en\\\/digital-trust-cybersecurity-and-its-hypercomplexity\\\/\",\"name\":\"Digital trust: cybersecurity and its hypercomplexity - consultingmix.it\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/en\\\/digital-trust-cybersecurity-and-its-hypercomplexity\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/en\\\/digital-trust-cybersecurity-and-its-hypercomplexity\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/computer-1591018_1920.jpg\",\"datePublished\":\"2020-01-15T15:02:00+00:00\",\"dateModified\":\"2021-01-20T10:25:15+00:00\",\"description\":\"What is cybersecurity: Cybersecurity refers to that part of information security subject to information technologies, which deals with the analysis of challenges and vulnerabilities associated with information\u2019s assets, with the goal of protecting them from both internal and external attacks.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/en\\\/digital-trust-cybersecurity-and-its-hypercomplexity\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/en\\\/digital-trust-cybersecurity-and-its-hypercomplexity\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/en\\\/digital-trust-cybersecurity-and-its-hypercomplexity\\\/#primaryimage\",\"url\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/computer-1591018_1920.jpg\",\"contentUrl\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/computer-1591018_1920.jpg\",\"width\":1920,\"height\":1255,\"caption\":\"CYBERSECURITY\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/en\\\/digital-trust-cybersecurity-and-its-hypercomplexity\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Digital trust: cybersecurity and its hypercomplexity\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/#website\",\"url\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/\",\"name\":\"consultingmix.it\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/#organization\",\"name\":\"consultingmix\",\"url\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/CONSULTING-MIX_logo-RGB-positivo-NO-PAYOFF-e1552735157170.png\",\"contentUrl\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/CONSULTING-MIX_logo-RGB-positivo-NO-PAYOFF-e1552735157170.png\",\"width\":230,\"height\":60,\"caption\":\"consultingmix\"},\"image\":{\"@id\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/it.linkedin.com\\\/company\\\/consultingmix?trk=public_profile_topcard_current_company\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/#\\\/schema\\\/person\\\/b073d787545e11306b395df65edbef60\",\"name\":\"Bruno Iambrenghi\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/51de586281e7ac90e00df2eb7c22bf294cae49a7843d4c7397ac032ba52de569?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/51de586281e7ac90e00df2eb7c22bf294cae49a7843d4c7397ac032ba52de569?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/51de586281e7ac90e00df2eb7c22bf294cae49a7843d4c7397ac032ba52de569?s=96&d=mm&r=g\",\"caption\":\"Bruno Iambrenghi\"},\"url\":\"https:\\\/\\\/consultingmix.giulia.supporthost.eu\\\/en\\\/author\\\/bruno-iambrenghi\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Digital trust: cybersecurity and its hypercomplexity - consultingmix.it","description":"What is cybersecurity: Cybersecurity refers to that part of information security subject to information technologies, which deals with the analysis of challenges and vulnerabilities associated with information\u2019s assets, with the goal of protecting them from both internal and external attacks.","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"Digital trust: cybersecurity and its hypercomplexity - consultingmix.it","og_description":"What is cybersecurity: Cybersecurity refers to that part of information security subject to information technologies, which deals with the analysis of challenges and vulnerabilities associated with information\u2019s assets, with the goal of protecting them from both internal and external attacks.","og_url":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/digital-trust-cybersecurity-and-its-hypercomplexity\/","og_site_name":"consultingmix.it","article_published_time":"2020-01-15T15:02:00+00:00","article_modified_time":"2021-01-20T10:25:15+00:00","og_image":[{"width":1920,"height":1255,"url":"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2019\/03\/computer-1591018_1920.jpg","type":"image\/jpeg"}],"author":"Bruno Iambrenghi","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Bruno Iambrenghi","Est. reading time":"14 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/digital-trust-cybersecurity-and-its-hypercomplexity\/#article","isPartOf":{"@id":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/digital-trust-cybersecurity-and-its-hypercomplexity\/"},"author":{"name":"Bruno Iambrenghi","@id":"https:\/\/consultingmix.giulia.supporthost.eu\/#\/schema\/person\/b073d787545e11306b395df65edbef60"},"headline":"Digital trust: cybersecurity and its hypercomplexity","datePublished":"2020-01-15T15:02:00+00:00","dateModified":"2021-01-20T10:25:15+00:00","mainEntityOfPage":{"@id":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/digital-trust-cybersecurity-and-its-hypercomplexity\/"},"wordCount":848,"commentCount":0,"publisher":{"@id":"https:\/\/consultingmix.giulia.supporthost.eu\/#organization"},"image":{"@id":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/digital-trust-cybersecurity-and-its-hypercomplexity\/#primaryimage"},"thumbnailUrl":"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2019\/03\/computer-1591018_1920.jpg","articleSection":["Innovation","Insights","Organization","Strategy"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/consultingmix.giulia.supporthost.eu\/en\/digital-trust-cybersecurity-and-its-hypercomplexity\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/digital-trust-cybersecurity-and-its-hypercomplexity\/","url":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/digital-trust-cybersecurity-and-its-hypercomplexity\/","name":"Digital trust: cybersecurity and its hypercomplexity - consultingmix.it","isPartOf":{"@id":"https:\/\/consultingmix.giulia.supporthost.eu\/#website"},"primaryImageOfPage":{"@id":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/digital-trust-cybersecurity-and-its-hypercomplexity\/#primaryimage"},"image":{"@id":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/digital-trust-cybersecurity-and-its-hypercomplexity\/#primaryimage"},"thumbnailUrl":"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2019\/03\/computer-1591018_1920.jpg","datePublished":"2020-01-15T15:02:00+00:00","dateModified":"2021-01-20T10:25:15+00:00","description":"What is cybersecurity: Cybersecurity refers to that part of information security subject to information technologies, which deals with the analysis of challenges and vulnerabilities associated with information\u2019s assets, with the goal of protecting them from both internal and external attacks.","breadcrumb":{"@id":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/digital-trust-cybersecurity-and-its-hypercomplexity\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/consultingmix.giulia.supporthost.eu\/en\/digital-trust-cybersecurity-and-its-hypercomplexity\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/digital-trust-cybersecurity-and-its-hypercomplexity\/#primaryimage","url":"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2019\/03\/computer-1591018_1920.jpg","contentUrl":"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2019\/03\/computer-1591018_1920.jpg","width":1920,"height":1255,"caption":"CYBERSECURITY"},{"@type":"BreadcrumbList","@id":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/digital-trust-cybersecurity-and-its-hypercomplexity\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/"},{"@type":"ListItem","position":2,"name":"Digital trust: cybersecurity and its hypercomplexity"}]},{"@type":"WebSite","@id":"https:\/\/consultingmix.giulia.supporthost.eu\/#website","url":"https:\/\/consultingmix.giulia.supporthost.eu\/","name":"consultingmix.it","description":"","publisher":{"@id":"https:\/\/consultingmix.giulia.supporthost.eu\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/consultingmix.giulia.supporthost.eu\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/consultingmix.giulia.supporthost.eu\/#organization","name":"consultingmix","url":"https:\/\/consultingmix.giulia.supporthost.eu\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/consultingmix.giulia.supporthost.eu\/#\/schema\/logo\/image\/","url":"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2019\/03\/CONSULTING-MIX_logo-RGB-positivo-NO-PAYOFF-e1552735157170.png","contentUrl":"https:\/\/consultingmix.giulia.supporthost.eu\/wp-content\/uploads\/2019\/03\/CONSULTING-MIX_logo-RGB-positivo-NO-PAYOFF-e1552735157170.png","width":230,"height":60,"caption":"consultingmix"},"image":{"@id":"https:\/\/consultingmix.giulia.supporthost.eu\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/it.linkedin.com\/company\/consultingmix?trk=public_profile_topcard_current_company"]},{"@type":"Person","@id":"https:\/\/consultingmix.giulia.supporthost.eu\/#\/schema\/person\/b073d787545e11306b395df65edbef60","name":"Bruno Iambrenghi","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/51de586281e7ac90e00df2eb7c22bf294cae49a7843d4c7397ac032ba52de569?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/51de586281e7ac90e00df2eb7c22bf294cae49a7843d4c7397ac032ba52de569?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/51de586281e7ac90e00df2eb7c22bf294cae49a7843d4c7397ac032ba52de569?s=96&d=mm&r=g","caption":"Bruno Iambrenghi"},"url":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/author\/bruno-iambrenghi\/"}]}},"_links":{"self":[{"href":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/wp-json\/wp\/v2\/posts\/6178","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/wp-json\/wp\/v2\/comments?post=6178"}],"version-history":[{"count":0,"href":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/wp-json\/wp\/v2\/posts\/6178\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/wp-json\/wp\/v2\/media\/2709"}],"wp:attachment":[{"href":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/wp-json\/wp\/v2\/media?parent=6178"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/wp-json\/wp\/v2\/categories?post=6178"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/consultingmix.giulia.supporthost.eu\/en\/wp-json\/wp\/v2\/tags?post=6178"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}